SIGLO.IO

Siglo protocol

In emerging markets, increased access to cellular connectivity cannot be denied creating new economic opportunities. We hope to empower smartphone users in this market by removing barriers that previously prevented them from participating in the digital economy.

Siglo will also offer a measurable solution brand to connect with customers in some of the fastest growing markets in the world. Transactional pieces of ecosystem benefits from unchanged and audible textbooks on Ethereum blocks, including brand transactions, user transactions and user-to-user transactions. By tokenizing access to mobile airtime, Siglo will be able to facilitate increased access of disadvantaged users to the network through the creation of decentralized cellular networks.

Background

We built Siglo for the success of our Android application Pig.gi, which has been used by more than one million smartphone owners in Mexico and Colombia to access the internet, adding the blockchain layer above the pre-existing point of off-chain data, called Pig.gi Coin. More than 65% of these users are not labeled. Launched in 2016, Pig.gi has produced more than one billion impressions for its brand partners, the brand has received more than 1 million consumer opinions, and we have distributed 45 million Pig.gi coins to users. We have collected a lot of new data that maps the customer's journey from the initial discovery to the final transaction.

Solve the problem

In the Mexican market, 61% of adults do not have bank accounts and in 2016. In Latin America, 85% of smartphone connections are paid in advance. For these users, a 500MB income requires between 8 and 40 hours of work, based on average wages and top-up costs in Mexico and Brazil. Getting top-ups for cellular connectivity requires travel to supermarkets, gas stations or small side shops. By using the Pig.gi application, these users can get toptime airtime during their trip, at home, or whenever their schedule allows them to interact with the application - giving them the ability to be more connected than before.

Team

Siglo Token

To provide a top-up on the scale, the Siglo token will be launched as the first token that allows providers and brands by way of directly rewarding consumers with cellular connectivity in return for involvement. We hope that the Siglo token generation will measure the expansion of a platform that will provide benchmarks for access to airtime and expand ecosystems in new and up-to-date markets. As users grow, our data sets become stronger and demand for data increases.

Siglo's value proposition is unique because it is launched into markets where significant loyalty and participation has been achieved through the Pig.gi user base of 1.2 million users in Mexico and Colombia.

The economic challenge of tokens is to balance the volatility of free-floating tokens with the need for currencies that face stable users in the market where advertising costs and cellular pulse costs vary. The problem will be discussed in two levels:

Siglo tokens that allow exchange rates in the Siglo application, for example between the Pig.gi application and other Siglo applications

off-chain coin data connectivity that matches the prices of local market products, such as the Pig.gi coins given to users when they interact with content and brands.

While at this time, the Siglo protocol will be used in the Pig.gi application with the Pig.gi coin, in the future, this could be a prize coin or points distributed in different markets with rates that are a function of cellular airtime costs, advertising costs, and local fiat currency values.

The value of this off-chain chain varies between markets and applications, but remains at the cost of local products. To buy products and top-ups from local operators, users can exchange their data coins. In stage 2, users can also buy Siglo tokens with their coins to exchange them on third-party exchanges for other tokens or between different Siglo applications in the future - we intend to build inter-protocol exchange exchanges and peer to peer transfers. .

Although the Siglo token price on the open market can fluctuate, the local top-up prices in the Pig.gi coin remain stable. This is desirable for transactions by users, especially in emerging markets, where there is little understanding of financial dynamics.